Designer and branding expert Tim Masters and I talk about the importance of honesty in brand and why he started his blog.
- 4N Ross on Wye where I met Tim
- Lots of David Ogilvy quotes
- Tim’s blog insideoutdesignandbranding.com
- Toasted Sandwich makers, great tool, crap design
- VW CO2 issue
- Jason Fried “copywriting is interface design”
Recorded on Skype with my new Mic.